Available for new opportunities

Digital
Product
Designer.

I help SaaS teams turn complex problems into interfaces that engineers can build and users can actually use. Currently focused on data-heavy platforms where every pixel has to earn its place.

From Pixels to Systems

I started in 2009 designing websites one page at a time. Sixteen years later, I lead design for SaaS products where one good component decision can shape years of work. The craft changed; the obsession with detail didn't.
17
Years Experience
200+
Projects

Core
Expertise

01

Complex SaaS Design

Designing data-heavy platforms in supply chain, fintech, and AI tooling. Products people use eight hours a day.

02

Data Visualization

Node-based systems, dashboards, schema visualizers. Making density navigable without dumbing it down.

03

Design Systems

Building reusable component libraries that scale across teams, products, and years.

04

Prototyping & Interaction

High-fidelity prototypes that test ideas with users before engineering touches them.

05

User Research & Testing

UserTesting, UseBerry, and embedded sessions with real users. Research that changes decisions, not just decks.

06

Design-to-Code Workflows

Figma, Webflow, HTML/CSS. I design in the same logic engineers build in — and ship closer to the original intent.

07

AI-Assisted Design

Using LLMs and AI tools across the process — research synthesis, copy iteration, component generation, prototype acceleration.

08

Design Leadership

Leading designers, running critique, building the rituals that make quality consistent across squads.

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Sofia, Bulgaria
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